r/analytics&research·Cross-Platform Analytics
Crowdtangle

Crowdtangle

Meta's social media analytics including Reddit

Free

What is Crowdtangle?

Crowdtangle (by Meta) is a social media analytics platform that tracks public content across social platforms including Reddit, providing insights on viral content, trends, and engagement patterns. Originally created as an independent tool and later acquired by Meta, it helps journalists, researchers, and marketers understand what's trending.

Key Features

  • Viral Content Tracking: Identify which Reddit posts, comments, and discussions are gaining traction
  • Cross-platform Analytics: Monitor content performance across Reddit, Facebook, Instagram, Twitter and TikTok
  • Trend Monitoring: Discover emerging trends and conversations in real-time
  • Engagement Pattern Analysis: Understand what types of content drive engagement

Pricing

Crowdtangle is free for qualified organizations including journalists, researchers, academics, and newsrooms. Access is limited and requires approval.

Who Is Crowdtangle Best For?

Crowdtangle is ideal for journalists, researchers, and large organizations tracking viral social content including Reddit. It's particularly valuable for content creators and marketers studying trends and public sentiment.

Pros and Cons

Pros

  • Powerful cross-platform analytics with Reddit fully integrated
  • Free for qualified users removes budget barriers
  • Excellent trend detection capabilities help identify emerging topics
  • Trusted by journalists and news organizations

Cons

  • Limited access with strict qualification requirements
  • Being gradually sunset by Meta, indicating uncertain future
  • Complex interface requires learning curve for effective use
  • May not be maintained long-term

Alternatives to Crowdtangle

If Crowdtangle doesn't fit your needs, consider: Brandwatch (comprehensive paid alternative), Brand24 (professional analytics at lower cost), Mention (multi-platform monitoring).

Frequently Asked Questions

Can anyone use CrowdTangle?

Access is limited to qualified organizations including news publishers, research institutions, and verified nonprofit organizations. Individual account applications are rarely approved.

Is Reddit fully covered?

Reddit is one of several platforms tracked by CrowdTangle. You can monitor subreddits, track posts, and analyze engagement patterns.

Use Cases

  • Track viral Reddit content
  • Cross-platform analytics
  • Trend monitoring
  • Content performance

Pros & Cons

Pros

  • +Powerful analytics, Reddit included, Free for qualified users, Trend detection

Cons

  • -Limited access (invitation-only), Being sunset by Meta, Complex interface

Who is Crowdtangle best for?

Journalists, researchers, and organizations tracking viral social content

FAQ

Can anyone use CrowdTangle?

Access is limited to qualified organizations.

Is Reddit fully covered?

Reddit is one of several platforms tracked.

Quick Info

Pricing

Free

Subcategory

Cross-Platform Analytics

Best For

Journalists, researchers, and organizations tracking viral social content

Alternatives to Crowdtangle