What is Octolens?
Octolens is a B2B social listening tool that watches Reddit and a dozen other platforms (X, LinkedIn, GitHub, YouTube, Hacker News, Bluesky, and more) for mentions of your product, competitors, and keywords. Its main idea is AI filtering: instead of forwarding every keyword match, it reviews each post like a team member would and only alerts you to the ones that matter, routed to Slack, email, or a webhook.
Key Features
- AI mention filtering: Reviews each match and surfaces only relevant conversations, cutting the noise that plagues raw keyword alerts.
- 12+ platforms in one place: Reddit alongside X, LinkedIn, GitHub, YouTube, Hacker News, and news sources, all from one inbox.
- Full data access on every plan: API and webhook access are not gated behind an enterprise tier.
- Routed alerts: Send relevant mentions straight to Slack, email, or your own tools.
Is Octolens Worth It?
Octolens is a strong pick if you do B2B and want clean, cross-platform mention tracking with Reddit as a first-class source. The AI filtering genuinely reduces noise, and unlocking API and webhooks on every plan is rare at this price. The catch is cost: it starts at $119/mo with only a 7-day trial and no free plan, so if you just need basic Reddit keyword alerts, a cheaper Reddit-specific tool will do. For teams treating social listening as a real channel, it is well priced for what it covers.
Pros
- AI filtering surfaces only relevant mentions
- Reddit plus 12+ platforms in one inbox
- API and webhook access on all plans
- Alerts routed to Slack, email, or webhooks
Cons
- No free plan, only a 7-day trial
- From $119/mo, pricier than Reddit-only tools
- Broad coverage is more than Reddit-only users need
Use Cases
- Reddit and multi-platform mention monitoring
- Competitor tracking
- Lead discovery
- Brand monitoring
Frequently Asked Questions
What does Octolens monitor?
Reddit plus 12+ platforms including X, LinkedIn, GitHub, YouTube, Hacker News, Bluesky, and news sources.
How much does Octolens cost?
Pro is $119/mo (15,000 mentions, 10 keywords) and Scale is $319/mo, both with a 7-day free trial. Enterprise pricing is custom.
How is it different from cheap Reddit alerts?
Octolens uses AI to review each mention and surface only the relevant ones, instead of forwarding every keyword match.